Add another Lantern ring to your collection
Wed, 02/24/2010 - 4:27pm
Have you all read BLACKEST NIGHT #7? I'd hope so. If not, step away from your computers and sit down with a copy. I don't mind waiting.
Back? Ok, great. How awesome was that last page? Take a moment to collect your thoughts, because we've got a nice bit of news to go with that amazing double-page spread.
With BLACKEST NIGHT #7 on sale today, we're happy to announce a new, White Lantern promotional ring, tying into retailer orders for BRIGHTEST DAY #1. Want one to complete your set? Then make sure to mention this to your local retailer:
For every 25 copies of BRIGHTEST DAY #1 ordered by 4/15, retailers can order one bag of 50 White Lantern rings, at $8 a bag.
Cool? Well, that's not all. In addition to the promotional rings, our friends at DC DIRECT have made no secret of their plans for a BLACKEST NIGHT POWER RING SPECTRUM SET, featuring every Lantern ring with light-up capability. And because we're aware it's not the full spectrum without all the ring colors, the White Lantern ring will be included at no extra cost.
Like the other wearable rings in the set (red, orange, yellow, green, blue, indigo, violet and black), the white ring instantly lights up with a long-lasting LED bulb when you slip the ring on your finger -- depending on your mood, of course. You can also turn the rings off, but why would you?
And because we're all about visuals here, take a look at both the White Lantern promotional ring and the DC DIRECT SPECTRUM SET, below.