Join We Can Be Heroes at Wonder Con 2012
As we're sure you already know, DC Entertainment will be at Wonder Con 2012 in Anaheim, CA in a big way. With panels throughout all three days and lots of activities at our booth on the show floor, there will be plenty of great opportunities for fans to hear from us and the talented creators of some of their favorite books - but also for us to hear from fans.
One of the new components of Wonder Con will be the addition of We Can Be Heroes, our giving campaign to raise awareness and funds for the hunger crisis in the Horn of Africa. The people of the Horn are facing the worst drought in 60 years, leaving over 9 million in need of immediate assistance. We've partnered with Save the Children, International Rescue Committee, and Mercy Corps to provide much-needed relief to the drought and famine-stricken areas. You can learn more about We Can Be Heroes and how you can help right here.
We Can Be Heroes will launch its text-2-give effort from our booth. Fans at Wonder Con and beyond will have multiple opportunities to donate to the campaign by texting “HEROES” to 80888 and contribute crucially needed funds directly from their phones. DC Entertainment will match donations 100% Also, 50% of the purchase price from We Can Be Heroes products will go to saving lives.
At Wonder Con the Jim Lee-designed Justice League image will be available as an option at our green screen photo booth. Fans who visit that photo booth will have the option of posing with either version of the Justice League: the DCComics-The New 52 promotional image that was available at Comic-Cons in both San Diego and New York, or the special We Can Be Heroes campaign backdrop. There will also be some fantastic MAD Magazine options to choose from. It’s a great way to not only show off that you're a fan of DC Entertainment but that you too have made the choice to be a hero to the people of the Horn of Africa.
Also throughout the event there will be opportunities to win exclusive We Can BeHeroes products. You can read more about that on the We Can Be Heroes website and keep following DC Comics’ Twitter profile and Facebook page throughout Wonder Con for your opportunity to win if you're one of those at the show in Anaheim.
We're hoping you will join us at Wonder Con for a great couple of days of talking about comics. And we're hoping you will join us in becoming a hero to those in the Horn in Africa who are in such dire need.