It All Started with the Death of Mr. Terrific

It All Started with the Death of Mr. Terrific

By David Hyde Friday, April 20th, 2012

It all started with the death of Mr. Terrific.

Before boarding my first ever flight waaaaaaay back in 1979, my parents allowed me to buy one comic book to read. I'd never bought a comic book before, although I'd read many issues of THE FLASH borrowed from my cousin Tim. I spent a long time that morning agonizing over all of the colorful options at the newsstand. One cover stood out from the others. "This piece of metal holds the clue to the identity of his murderer," said the Flash, pointing to the body of Mr. Terrific. "If you don't find the answer--more superheroes will die!" responded Green Lantern. Murder!  Parallel worlds! Two Flashes! Two Green Lanterns! Two Hawkmen! Oh and there was Superman, Batman and Wonder Woman, their faces full of angst. I read the issue before boarding. Then I read it again. And again. I was hooked and I've been a fan of DC Comics, now DC Entertainment, ever since.

For the last eight years, I've had an amazing job, one that my five-year-old self would have been in awe of if he could have seen the future. Needless to say, it's been a fantastic time to be a publicist spreading the good word about Superman, Batman, Wonder Woman, MAD Magazine and Vertigo. It's been a transformative time for how the company and the industry are perceived by the press and the public at large. We now live in a world where international press organizations cover the comic book industry, where mainstream press outlets run exclusive comic book previews, where NPR takes live call-ins to discuss graphic novels and where comic book conventions are part of the pop culture. I've played a part in generating a lot of headlines these past eight years: from IDENTITY CRISIS to FINAL CRISIS, from WEDNESDAY COMICS to FLASHPOINT FRIDAYS. In this time, the company launched exciting new interpretations of heroes (Batwoman, Aqualad and Blue Beetle, to name a few) and bold new initiatives (like MINX, DC COMICS-THE NEW 52 and BEFORE WATCHMEN). There's been a lot of headlines to shape, interviews to wrangle and exclusives to secure. It's been a truly great run.

But it's time for a new adventure. Today marks my last day working at DC Entertainment.

I've worked with many talented people during my time with the company: journalists, bloggers, producers, retailers, and creators. There are too many people to thank or acknowledge here, but I'd be remiss not to thank my colleagues in the publicity department. Former staffers Alex Brewer, Sierra Hahn, Alex Segura, and Austin R. Trunick were terrific colleagues and collaborators and friends and I still miss them each and every day. Luckily, the future of DC Entertainment's PR efforts has never looked brighter or more robust than it does today with the strategic leadership of Courtney Simmons and the dedication and creativity of the team: Brandy Phillips, Josh Kushins, Pamela Mullin and Alexander Nagorski. I look forward to reading more headlines, team! Thank you all, for being so great to work with each and every day.

As for me? It's time for that new adventure--and more time with a certain five-year-old I know who loves reading about the latest adventures of the Worlds' Greatest Superheroes.

To be continued...

David Hyde



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